Attention Creatives:  Ditch the overwhelm.  Brainstorm, plan & launch your first live event in a more strategic & stress-free way.

Let's Recap

Where You Are

You're flooded with questions:

  • Should I host a retreat, workshop or conference?

  • Should it be all-inclusive?

  • Do I have a budget?

  • Can I afford speakers?

  • What’s my content gonna be about?

  • Will I sell out my event?

You've just begun planning and you're left stuck, stressed out and defeated.

Where You Want To Be

Just imagine in less than 90 days you could:

  • Brainstorm in an organized way using guided questions and thought provoking content

  • Create a simple-to-follow plan that documents and solidifies your final decisions

  • Launch your live event confidently to creatives with checklists to help back you up each step of the way


Plan Your Profitable Live Event is the ONLY 224-page planning workbook that walks you through the brainstorming process + planning phase, AND helps you transform each moving part, into solid, concrete decisions so that you can launch confidently and with ease.

This planning workbook is the exact A-to-Z method of my extensive research and event listing experience.

What's The Difference

Guided content to help you brainstorm.

Lots of room to note your thoughts and ideas

Two yearly calendars as you lock in dates

Intervaled checklists to keep your planning on track

The Features

Here's what's inside

Planning Workbook

($97 value)

A 224-page resource to help you brainstorm, plan and launch your first live event.

BONUS:  Clarity Call

($147 value)

A 30-minute call to help you launch a a unique live event that's independent of what others are doing.

BONUS:  Budget Calculator

($97 value)

An automated resource built in Google Sheets to help you stay on track financially.

What's The Investment

A total $347 value

for 1 Payment of $197

Kat Schmoyer, "Makeda!  This is so extensive & amazing!!  Congrats on on all of this hard work!!! :-)"

Sonja Thompkins, "I am thoroughly impressed at the attention to detailed steps inside Plan Your Profitable Live Event.  There are so many steps that I wouldn't have remembered on my own which makes this a game changer for any coach looking to pull off a well planned live event!"

Bonnie Bakhtiari, "This is looking so fantastic. I think you've considered so many helpful points that will make planning an in-person event exponentially easier for creatives!"

Kay Koch, "When I was planning my first retreat I got a little overwhelmed with all of the details and aspects that I didn't realize that I needed. Connecting with Makeda and Events Unlocked made all the difference! She laid everything out in such a neat and orderly workbook that covered every aspect of event planning from AV equipment down to food and snacks. Worth every penny!"

here's what they're saying..

Have We Met?

I'm Makeda Mutema-Newton!

Being a part of the event industry happened by divine download.  It was November, 2015 when I got the idea for Events Unlocked.  Here we are, three years later, I’ve honed in on my target audience and their greatest need.

I understand the many moving parts that come along with planning a live event and my goal is to make your planning process easier.

Planning your live event doesn't have to be difficult or complicated.  There is a better, more strategic and profitable way to plan your unique live event.

Let's Answer Your Questions

I’m not sure I'm at the right level for this.

This offer is for creatives planning their first live event.  If you’re a creative and have not planned a live event yet, but want to, you’re at the right level!  If you’ve planned a live event before but feel like there’s room for improvement for the second event, I welcome you to take part in this offer as well.

How long will it take to plan my live event?

It will take you 90 days to brainstorm, plan and launch your unique event.  Thirty days to brainstorm, 30 days to solidify and 30 days to launch.  Trust me, don’t rush the process.

Do you offer refunds?

Because purchasing this offer means you get an all-access pass to everything inside, I do not offer refunds.  By purchasing my planning workbook and its bonuses, you’re committing to doing the work.  I’ve put my all into this product, and can honestly say it’s easy as pie for you to follow.

I'm Ready To Get Started

1 Payment of $197